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Google Business Profile optimisation that wins the Maps 3-pack

We optimise your Google Business Profile end to end: categories, services, photos, posts, reviews and consistent business details across the web, so you appear in the Google Maps 3-pack when nearby customers search for what you do.

Free website audit
Timeline
Profile fixes in the first 2 weeks; map rankings usually build over 3–6 months
Investment
From $2,000 / month
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The short answer

What is Google Business Profile Optimisation?

Google Business Profile optimisation means completing and maintaining your free Google listing so it ranks in Google Maps and the local 3-pack. The biggest levers are the right categories, complete services and details, regular photos and posts, a steady flow of reviews, and business details that match everywhere online.

For most local searches, Google shows three map results before any website. Those three places get most of the calls, and which businesses fill them is decided largely by the Google Business Profile, not the website.

We audit your profile against the businesses that currently win your searches, fix categories and missing details, set up a review system your team will actually use, and clean up your business details across directories. Then we keep the profile active with posts and photos and report on calls, direction requests and map rankings.

Is this you?

Signs you need google business profile optimisation

1

Competitors fill the map results

Search for your main service nearby and three other businesses appear before you.

2

Few or old reviews

A handful of reviews, or none in recent months, makes customers and Google trust you less.

3

An incomplete profile

Missing services, hours, photos or the wrong primary category limits the searches you can appear for.

4

Mismatched details online

Old addresses or phone numbers on directories confuse Google about which details are correct.

What's included

Every google business profile optimisation project includes:

  • Full profile audit against top-ranking local competitors01
  • Primary and secondary category selection02
  • Services, products, attributes and business description03
  • Photo and video plan with geotagged uploads04
  • Review generation system and response templates05
  • NAP consistency across major directories and citations06
  • LocalBusiness schema on your website, matched to the profile07
01

Visible in the Maps 3-pack

Appear in the three map results Google shows above the organic listings for local searches.

02

More calls and directions

A complete, active profile turns map views into calls, website visits and direction requests.

03

A steady flow of reviews

A simple system that asks happy customers at the right moment, and replies to every review.

How it works

Our google business profile optimisation process

Typical timeline: Profile fixes in the first 2 weeks; map rankings usually build over 3–6 months.

  1. 1Week 1

    Profile and competitor audit

    Your profile scored against the businesses that rank for your key searches today.

  2. 2Weeks 1–2

    Profile rebuild

    Categories, services, attributes, description, hours, photos and booking links completed.

  3. 3Weeks 2–4

    Citations and schema

    Business details made consistent across directories, and LocalBusiness schema added to your site.

  4. 4Week 3

    Review system

    A simple way to request reviews after each job, with reply templates for every rating.

  5. 5Monthly

    Posts, photos and reporting

    Regular updates to keep the profile active, and a monthly report on calls, directions and rankings.

Tools we use

  • Google Business Profile
  • Google Search Console
  • GA4
  • LocalBusiness schema
  • BrightLocal
  • Local rank grid tracking

Why MagnetikWeb

How we're different

Setup

Profile claimed and left alone

✓ Complete profile matched to the searches you want

Reviews

Hope customers leave one

✓ A repeatable request and reply system

Consistency

Old details on directories

✓ One set of details across the web and your site

Reporting

No reporting

✓ Calls, directions and map rankings every month

Who it's for

  • Clinics, salons, studios and restaurants that rely on nearby customers
  • Home-service businesses that cover a city or region
  • Real estate and professional services competing on 'near me' searches
  • Multi-location brands that need every listing consistent

Investment

From $2,000 / month

Ongoing profile management is part of the $2,000/month Partner plan, alongside SEO, AEO and GEO. A one-off setup can be scoped on a call.

Every project is quoted at a fixed price after a short discovery call.

See all pricing

FAQ

Google Business Profile Optimisation questions, answered

It is the work of completing and improving your free Google Business Profile so Google understands what you do, where you serve and why you are trustworthy, which decides whether you appear in Google Maps and the local 3-pack.

Profile fixes take effect within weeks. Map rankings depend on distance, competition and reviews, and usually build over 3–6 months.

No. Service-area businesses can hide their address and list the areas they serve instead. Google requires a real location for verification, but it does not have to be shown publicly.

No. Google removes them and can suspend the profile. We only set up systems that ask real customers for honest reviews.

Yes. Each location gets its own complete profile and matching location page on your site, with details kept consistent.

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